Friday, November 8, 2024

TVS Scooty, An Icon, A Household Name, A Harbinger Of Empowerment, Celebrates 25 Years!

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2019 TVS Scooty gets changes in forms of colors but continues with its strength of extreme ease of use and utter realiable options for the masses and women and particular

TVS Scooty, is an iconic Indian automotive brand. The scooter has been a fun experience for 25 years, a significant milestone which has been made possible by its attractive range of products along with an unwavering focus on quality and target group – the young Indian woman. This consumer connect has made TVS Scooty, synonymous with female mobility in India.

The evolution of its consumer has been matched by TVS Scooty, every step of the way. Today, the brand has two solid products under its umbrella – TVS Scooty Pep+, India’s most economical scooter offering with best total cost of ownership, and TVS Zest 110. TVS Motor Company today celebrated 25 years of its iconic brand TVS Scooty, with introduction of two new colours – Revving Red and Glittering Gold for TVS Scooty Pep+.

Most women drivers on the road today, not limited to two-wheelers, had their first taste of independence astride the TVS Scooty. To ensure this phenomenon of personal mobility spread far and wide, TVS Scooty, initiated “Women on Wheels” – India’s first two-wheeler Rider Training Institute for women.

Over the years, this journey of staying relevant has also been backed by multiple innovations from TVS Scooty like the introduction of India’s first mass customisation program “99 colours”, or celebratory special series like the Wimbledon edition. TVS Scooty has also earned its place in the record books with TVS Zest 110 becoming the first 110cc scooter to scale the highest motorable road in the world, Khardung La, (India Book of Records) leading to one of the most loved social media and experiential campaign – Himalayan Highs. Over the last three years, this campaign has further built on the popular brand franchise while creating brand advocates.

TVS Scooty now comes equipped with Synchronized Braking Technology (SBT) across the range. The new edition of TVS Scooty Pep+ sports a special 25th year-anniversary edition logo along with new graphics to mark the milestone.

TVS Scooty_Gold

TVS Scooty comes in 2 variants:

TVS Scooty PEP+ Powered by an 87.8 cc, air-cooled single cylinder Ecothrust engine that develops 4.9 PS of power and 5.8 Nm of torque, the Ecothrust engine ensures long-lasting, trouble-free and comfortable rides to consumers. With best-in-class ground reachability and a telescopic suspension that makes bumpy rides comfortable, TVS Scooty Pep+ promises an ultimate peppy comfort ride. TVS Scooty Pep+ is equipped with smart features like mobile charger socket, side stand alarm, under-seat storage hooks, DRLs, an open glove box and TVS’s patented ‘Eazy’ Stand technology, which reduces the effort to put the vehicle on the centre stand by 30%.

TVS Zest 110 is powered by a single cylinder, four-stroke, air-cooled 109.7cc CVTI engine and a top-notch overall ride handling. Targeted at the New-age Indian Woman of today, the TVS Zest 110 stands true to the DNA of a scooter, while maintaining a fun look, coupled with vibrant colours, elegant design and a remarkable initial pick up of 0 – 60 kmph in mere 11.1 seconds. TVS Zest 110 holds the record for being the first scooter to reach the highest motorable road at Khardung La.

Apart from the new colours, TVS Scooty Pep+ comes in a range of 5 colour themes grouped under three sets. The Starlet Series is available in Frosted Black and Vivacious Purple. The EcoSmart Series includes Nero Blue and Nero Brown themes while the Babelicious series is available in Princess Pink shade. TVS Scooty Pep+ is available across TVS Motor Company dealership in the country.

Priced at Rs. 42,397 ex-showroom.
Price in Maharashtra is INR 41,560/-

Mohit Soni
Mohit Sonihttps://www.thrustzone-com-189812.hostingersite.com/
NOT A Commander, Director, Editor-In-This/ That, CEO, MD, President, Entrepreneur, etc etc. Just a first employee at Thrust Zone with a team of enthusiasts who love car and motorcycles more than anything else in the world, just like I do. Hashtag blessed

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