MG Motor India has unveiled the price of MG Astor, A SUV with a personal AI assistant and first-in-segment Autonomous (Level 2) technology. Astor is based on the MG’s successful global platform, ZS. Pricing seems competitive for now as these are introductory. ADAS feature pack pricing is also missing on the top-end automatic variants.
Astor has a prominent Bold Celestial Grille that makes a solid on-road impression. The SUV poses an elegant and ready-for-action stance with a classic leopard jump shoulder line. Astor’s nine crystal diamond elements in the LED headlamps make for a distinct hawk-eye expression with precise details.
The interiors have soft-touch and premium material. It will be coming in two engine options – the Brit Dynamic 220 TURBO petrol engine with a 6-speed AT delivering 220Nm of torque and 140ps of power. And the other – VTi Tech petrol engine with manual transmission & an 8-speed CVT, delivering 144Nm of torque and 110ps of power. The much-awaited mid-size MG Astor will be on display at MG showrooms from 19th September and bookings will start on 21 October 2021.
MG Astor’s personal AI assistant depicts human-like emotions and voice. The Paralympic athlete Deepa Malik has lent her voice to the personal AI assistant, thereby humanising the experience. The AI technology in Astor is developed around MG’s vision of Car-as-a-Platform (CAAP) of possibilities, which will enable the users to personalise the services as per their requirements.
MG has partnered with BOSCH for ADAS (Advanced driver-assistance systems) in Astor. AI technology, six radars and five cameras equip the SUV to manage 14 advanced Autonomous Level 2 features. The car ensures a safer driving experience with 27 standard safety features like ESP, TCS and HDC. Among its host of comfort, convenience and safety features include 6 airbags, 6-way power-adjustable driver seats, electric parking brake, heated ORVM, rain-sensing wiper, PM 2.5 filter, panoramic sky roof, rear AC vent and front and rear armrest,10.1-inch HD infotainment system for the cinematic experience and full digital cluster with 7-inch embedded LCD screen
Astor has 80+ internet features residing on MG i-SMART technology. On top of it, building on CAAP (Car as a platform), MG Astor hosts subscriptions and services, including maps and navigation with MapMyIndia, Jio connectivity, the first-of-its-kind Blockchain-protected vehicle digital passport by KoineArth and more. MG car owners will also get access to music on the JioSaavn app, along with the industry-first feature of reserving a parking slot through a head unit (powered by Park+, select cities to begin with) and access to unlimited information with Wikipedia.
MG Astor comes with a standard 3-3-3 package which includes warranty of three years/unlimited kilometers, three years of Roadside Assistance and three Labor-Free periodic services. With the unique MY MG Shield program, Astor customers also have the flexibility to choose and personalize their ownership package with Warranty Extension and Protect Plans.
The ownership cost of Astor is only 47 paise per kilometer, calculated up to one lakh kilometers. Astor also comes with the segment first 3-60 program, an assured buyback plan under which customers will get 60 percent of the Astor’s ex-showroom price on completion of three years of purchase.
