Bajaj Avenger FLG Rides Begin, company promises nationwide rides for all its owners
Bajaj Auto has launched ‘Avenger FLG Rides’ Cruising Season 2017-18. This is an pan-India riding community initiative for its highly popular Avenger brand. The Avenger ‘Feel Like God’ experience hosted by Bajaj Auto, is a riding experience initiative that is exclusive to Avenger owners. FLG rides were initiated in 2016 and received tremendous response and hence Bajaj wants to go ahead with the same.
Taking the experience forward and making it even bigger, Avenger FLG Rides Cruising Season 2017-2018 will now be a round-the-year initiative. This season, there will be 40 rides across the country to 17 destinations, covering more than 20,000 km. The first FLG ride of the season was organized on 24th June 2017 to Spiti Valley, followed by rides as per Riding Calendar (below) to scenic locations like Leh, Jaisalmer, Goa, Yercaud and Yumthang Valley, among others. Some of the experiences this year include Bird Watching, Paragliding, Elephant Rides, Lion Safaris, Parasailing, forest treks, Cave Visits among others.
Avenger FLG rides have a sharp focus on safety and security of riders, and are professionally supervised by leading adventure operators. Each ride is accompanied by a support vehicle and a certified paramedic with medical equipment. Also, to make sure rider alertness, no night riding is allowed, with a maximum cap on the number of riding hours per day.
Long distance group riding has gained tremendous momentum in recent years across India. These FLG rides further helps the riders to get the best experience out of their Avengers. With Avenger FLG Rides, Bajaj will take riding part to the most breathtaking destinations. Avenger FLG has been uniquely designed with resources and infrastructure that promotes group riding in a safe and professional way, something a amateur rider can get used too.
As a market leader in the performance biking segment, Bajaj Auto has started evolving with customer preferences. Bajaj Auto has seen huge potential with the FLG rides and will use it to combine its brand power and churn more models in every brand and do the same for every brand.