Bajaj Auto Ltd., the world’s most valuable two-wheeler and three-wheeler company, is thrilled to announce the historic milestone of selling over 2 crore Pulsars across more than 50 countries, emphasizing its global presence and unchallenged dominance in the domain of sports motorcycles. Pulsar has gone beyond borders, taking Indian engineering prowess across the globe. Whether ripping through Latin American city streets, dominating highways in Southeast Asia, or turning heads in the Middle East, Pulsar is synonymous to Sports Biking globally. ‘Definitely Daring’ since its inception , Pulsar has always been more than just a motorcycle; it’s a declaration of fearlessness, adrenaline rush, and an eternal passion for thrill. To celebrate this milestone, Special Celebration Prices are being rolled out on select models which give customers savings of up to Rs. 7300/-.
In 2001, Pulsar entered the motorbiking arena and revolutionized Indian motorbiking. At a time when performance biking was unheard of in the nation, Pulsar defied the norms with its sporty muscular design, class-leading performance and tech. Since its launch, Pulsar has remained the market leader in the sports segment. From the very first edge-of-the-seat ride to the epic road trips, Pulsar is no longer a machine but an emotion. With every new variant, it encouraged bikers to push limits, pursue freedom, and experience the thrill of open roads. Whether the Pulsar 220F or the NS series or the newest N series, every new variant ensured that riders felt the perfect combination of performance, style, and innovative technology.
Interestingly, it took 17 years (2001-2018) for Pulsar to hit 1 crore units sold, yet the next 1 crore were achieved in merely six years (2019-2025), reflecting Pulsar’s popularity and increasing dominance worldwide. Currently, Pulsar is a market leader with the #1 or #2 spots in more than 20 nations.
Sharing the brand’s jubilation, Sarang Kanade, President, Motorcycle Business Unit, Bajaj Auto Ltd said, “Pulsar has always been more than a motorcycle—it’s a powerhouse of energy, performance, and a ‘Definitely Daring’ attitude. Reaching the 2-crore milestone in more than 50 countries is a badge of honor of the unflinching love and trust of Pulsarmaniacs everywhere. This celebration isn’t ours alone—it’s for each one of the riders who have made Pulsar a global phenomenon.”
He added, “To mark this amazing achievement and thank our valued customers for their loyalty, we are happy to introduce special celebration prices on select Pulsar models in April. It’s the perfect excuse to experience the power, style, and thrill that Pulsar offers – a ride that is ‘Definitely Daring’.”
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