TATA ACE GOLD Launched with a slew programmes on offer and continues to be priced attractively
Tata Motors today announced the launch of TATA ACE GOLD. Based on extensive research and popular customer demand, the TATA ACE GOLD has been launched to cater to the discerning requirements of the customers. Launched at an attractive price of Rs 3.75 lakhs, the TATA ACE GOLD will be available in arctic white colour. The power-packed mini truck will be available for sale across Tata Motors authorized dealerships, starting today.
The TATA ACE GOLD comes with the similar front fascia, steering wheel with improved ergonomics and a utilitarian dashboard. TATA ACE GOLD offers unmatched bundle of value added services to the customers which includes:
Tata Alert – A 24 X 7 breakdown assistance program with time commitment
Tata Delight – a loyalty program which offers a host of benefits such as free insurance, loyalty point redemption, etc.,
Tata Zippy – a time bound repair commitment
Tata Kavach – a time bound accident repair promise
Launched in 2005, Tata Ace has successfully pioneered the concept of mini-truck in India. Designed and developed for enhancing customer experience and maximizing revenues of the transport operators, the quintessential mini-truck has always been an all-rounder in this segment, helping operators elevate their business, offering: superior safety, versatile performance in varied conditions, ease of maintenance and cost-effectiveness to its customers. Thus far, the Ace platform has produced about 15 offerings, based on Engine type, engine power & body configurations; comprising brands such as the Ace, Zip, Mega, and Mint for SCV cargo and Magic, Mantra and Iris for passenger movement in rural and urban areas.
Tata Motors has deployed workshops across all zones to address the rapidly increasing demands of the customers. Expanding deep inroads across the country, Tata Motors currently has over 1800 service points and a workshop on an average at every 62 Km. The service and maintenance attributes of the vehicle guarantee peace of mind to its drivers. With the largest and strong growing network in place, a continuous slew of upgrades, new launches, and specific marketing interventions, the company continues to be the dominant player and is making strides in the Small Commercial Vehicle Industry.
